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Dale Belknap
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Sears Enters Into License Agreement For Kenmore® Floor Care, Announces Cleva North America, Inc.
Kenmore and Kenmore Elite Floor Care Products to be Sold at Retailers Beyond Sears

GREENVILLE, SC - Cleva North America, Inc. will manufacture Kenmore® and Kenmore Elite® brand vacuums and accessories for distribution at retailers throughout North America.  The agreement applies to vacuum cleaners, stick vacuums, hand vacuums, robotic vacuums, carpet cleaners, bare floor cleaners, sweepers and accessories.

During the 2019 IH+HS held in Chicago, Kenmore will be debuting their new Kenmore® and Kenmore Elite® floor care vacuums inclusive of their latest designs and new color palettes during scheduled partnership meetings with many of the major retailers throughout North America.  

"We are excited about the opportunity to expand the Kenmore line of vacuums to key retailers and continue the legacy of the Kenmore brand," said Bob Davis, CEO of Cleva North America, Inc.  "Cleva is passionate in our commitment to bring top performing, high-quality Kenmore vacuums to the market.  With our ongoing attention to product innovation and consumer focused solutions, Cleva will be adding new products to its current award-winning portfolio of Kenmore vacuum cleaners."

ABOUT CLEVA NORTH AMERICA, INC:  Cleva North America, Inc. offers an award-winning portfolio of innovative brands, including Vacmaster®, Vacmaster Professional®, Duravac™, Kenmore®, Kenmore Elite®, Armor All™ and LawnMaster®. With award-winning, proven experience in engineering and motor technology, Cleva incorporates the latest processes and highest standards for engineering, design, and production. The result is high-quality products with exceptional performance and durability. Cleva takes pride in producing a premium product at a great value.

For more information on our entire product portfolio contact us at or Vacmaster®, visit; like us on Facebook® (; or follow us on Twitter® (@vacmastervacs).

For further information: Dale Belknap, Director, Sales and Marketing,